flippingbook.com speed test — 20 Oct 2026

Measured from the wfix.shop server on 20 October 2026 at 14:40 UTC. Grade D (69/100), with the screenshots, the timings and the fixes that matter.

https://flippingbook.com/

20 October 2026 at 14:40 UTC · Free test · report pt_9c0f1c335b69
Grade
D
69/100
Performance72/100
Structure65/100

9 audit(s) passed, 7 need work

First byte (TTFB)651 msmeasured from this server
Fully loaded5.75 sfirst byte + slowest asset
Requests26document + assets
Page weight627.4 KBcompressed transfer
HTML document245.2 KBno compression
ProtocolHTTP/3nginx
Third-party382.2 KBother hosts

Where the first byte went

  • DNS lookup 79 ms 12%
  • TCP connect 88 ms 14%
  • Server wait 484 ms 74%

Measured on the connection that fetched the HTML. Every other request on the page waits for the end of this bar before it can start.

How this page compares

First byteslower than 67% of 4,999 pages tested here651 ms against a median of 448 ms
Page weightlighter than 51% of 4,999 pages tested here627.4 KB against a median of 650.5 KB
Fully loadedslower than 94% of 4,999 pages tested here5.75 s against a median of 1.84 s
Requestssends more requests than 100% of 4,999 pages tested here26 against a median of 26

Every report published here is in this comparison, so it is a reference population of pages tested from one server - not a benchmark of the whole web.

What these numbers mean

  • The first byte took 651 ms. Everything else waits for that number, so the server is where to start: caching, a slow query, or an overloaded host.
  • The page transfers 627.4 KB over 26 request(s). Images files are 61% of it, so resize and recompress the largest images before anything else.
  • It runs over HTTP/3, so the assets share a connection instead of opening one each.
  • 61% of the weight comes from other hosts (analytics, fonts, embeds), which also means their slow day becomes your slow day.
  • The largest element painted at 832 ms, inside the 2.5 s Google calls good.
  • Layout stayed still (CLS 0.003), so nothing jumps under the reader's cursor.
  • The main thread was blocked for 35 ms in total, which is not enough to feel.

Fix first: Server response time (TTFB) - Cut server think time: page cache, query indexes, fewer synchronous calls to third parties inside the request. Connection setup is distance, so a nearer region or a CDN edge helps instead.

Read on one shared server, not a visitor's phone: use it to compare pages against each other, not as a promise about every connection. We fix what these tests find.

Screenshot

What the page looks like

Loaded in headless Chromium on this server. Click an image to open it full size.

Mobile screenshot of flippingbook.com
Mobile 390 × 844 · 101.1 KB · page is 6000 px tall

Browser render

The same URL loaded in a real browser, so these are the readings curl cannot produce. The grade above is still built from the server measurements.

Largest contentful paint832 msgood is under 2.5 s
Cumulative layout shift0.003under 0.1 is stable
Total blocking time35 mslong tasks during load
First contentful paint832 msfirst content on screen
Browser page weight1.99 MB184 request(s), scripts included
Failed requests2blocked or unreachable
Largest contentful paint832 ms
Goodgood under 2.5 s, poor over 4 s
Cumulative layout shift0.003
Goodgood under 0.1, poor over 0.25
Total blocking time35 ms
Goodgood under 200 ms, poor over 600 ms

Page weight by type

What the page is made of

Images 25 requests
382.2 KB 61%

Transfer size, compressed as sent. 26 request(s) in total, 627.4 KB across all of them.

Top issues

Server response time (TTFB)

high impact

The first byte arrived after 651 ms. Of that, 484 ms was the server thinking and 167 ms was connection setup. A first byte under 400 ms is what a visitor feels as instant.

Fix: Cut server think time: page cache, query indexes, fewer synchronous calls to third parties inside the request. Connection setup is distance, so a nearer region or a CDN edge helps instead.

Compress text responses

high impact

0 text response(s) of 10 KB or more are sent uncompressed, and the document itself is compressed. That is 0 B of compressible text.

Fix: Turn on brotli (preferred) or gzip for text/css, javascript and text/html in the web server. This is the cheapest win available on almost any site.

Render-blocking resources

high impact

10 render-blocking resource(s) in the document head (1 script(s), 9 stylesheet(s)). The page cannot paint until each one arrives.

Fix: Add defer or async to scripts that do not change the first paint, inline the critical CSS, and load the rest with media="print" plus an onload swap.

TLS certificate validity

high impact

The certificate for flippingbook.com has 13 day(s) left.

Fix: Renew automatically (certbot with a working renewal timer) and alert on the certificate, not on the renew command, so a silent failure is caught weeks before a browser warning.

Image delivery and format

medium impact

0 image(s) over 200 KB and 1 large image(s) still served as JPEG or PNG.

Fix: Serve WebP or AVIF with a JPEG fallback, size images to the space they occupy, and lazy-load anything below the fold. Images are usually more than half of a slow page.

Waterfall

Slowest requests

IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/logo-full-…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/common/coffee/su…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/soluti…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/soluti…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/soluti…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advanta…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advanta…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advanta…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advanta…
5.10 s
IMAGESd1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advanta…
5.10 s

Each bar is one request's own response time, scaled to the slowest. Assets were fetched in parallel, so the bars overlap in real time rather than stacking. first party third party

RequestTypeStatusTimeSize
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/logo-full-white.svg 3rd partyimages05.10 s0 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/common/coffee/suc_coffe.jpg 3rd partyimages2005.10 s43.4 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/solutions/marketing.jpg 3rd partyimages2005.10 s24.8 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/solutions/manufacturing.jpg 3rd partyimages2005.10 s22.0 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/solutions/real-estate.jpg 3rd partyimages2005.10 s14.4 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/lead.svg 3rd partyimages2005.10 s942 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/integrations.svg 3rd partyimages2005.10 s695 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/team.svg 3rd partyimages2005.10 s687 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/sales.svg 3rd partyimages2005.10 s529 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/secure.svg 3rd partyimages2005.10 s478 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/branding.svg 3rd partyimages2005.10 s376 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/why-flippingbook/video-preview.en.jpg 3rd partyimages2005.09 s131.7 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/frontpage/first-screen/flipbook.en.png 3rd partyimages2005.09 s53.3 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/common/animated-logo/logo.gif 3rd partyimages2005.09 s47.4 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/images/common/brands/brands.png 3rd partyimages2005.09 s24.2 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/products/salespal.svg 3rd partyimages2005.09 s3.4 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/engagement.svg 3rd partyimages2005.09 s642 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/wave.svg 3rd partyimages2005.09 s398 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/menu-arrow-left.svg 3rd partyimages2005.09 s216 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/sustainable.svg 3rd partyimages2001.07 s507 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/first-screen/main-pic.svg 3rd partyimages2001.06 s6.1 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/products/server.svg 3rd partyimages2001.06 s3.7 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/logo-white.svg 3rd partyimages2001.06 s1.1 KB
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/common/products/desktop.svg 3rd partyimages2001.06 s958 B
https://d1qwl4ymp6qhug.cloudfront.net/Release/R10205/icons/frontpage/advantages/marketing.svg 3rd partyimages2001.06 s503 B
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