iterable.com speed test — 20 Oct 2026

Measured from the wfix.shop server on 20 October 2026 at 13:32 UTC. Grade A (95/100), with the screenshots, the timings and the fixes that matter.

https://iterable.com/

20 October 2026 at 13:32 UTC · Free test · report pt_af9edf002436
Grade
A
95/100
Performance100/100
Structure88/100

14 audit(s) passed, 2 need work

First byte (TTFB)193 msmeasured from this server
Fully loaded1.24 sfirst byte + slowest asset
Requests26document + assets
Page weight121.4 KBcompressed transfer
HTML document103.2 KBgzip
ProtocolHTTP/3nginx

Where the first byte went

  • DNS lookup 76 ms 39%
  • TCP connect 24 ms 12%
  • Server wait 93 ms 48%

Measured on the connection that fetched the HTML. Every other request on the page waits for the end of this bar before it can start.

How this page compares

First bytefaster than 94% of 4,999 pages tested here193 ms against a median of 449 ms
Page weightlighter than 86% of 4,999 pages tested here121.4 KB against a median of 650.5 KB
Fully loadedfaster than 86% of 4,999 pages tested here1.24 s against a median of 1.84 s
Requestssends more requests than 100% of 4,999 pages tested here26 against a median of 26

Every report published here is in this comparison, so it is a reference population of pages tested from one server - not a benchmark of the whole web.

What these numbers mean

  • The server answered in 193 ms, which is fast: almost all of the wait is the page itself, not the host.
  • The page transfers 121.4 KB over 26 request(s).
  • The HTML itself arrives gzip-compressed.
  • It runs over HTTP/3, so the assets share a connection instead of opening one each.

Fix first: Render-blocking resources - Add defer or async to scripts that do not change the first paint, inline the critical CSS, and load the rest with media="print" plus an onload swap.

Read on one shared server, not a visitor's phone: use it to compare pages against each other, not as a promise about every connection. We fix what these tests find.

No screenshot for this report.

The headless browser did not capture this page when the test ran, so only the server measurements are shown.

Page weight by type

What the page is made of

Images 25 requests
18.2 KB 15%

Transfer size, compressed as sent. 26 request(s) in total, 121.4 KB across all of them.

Top issues

Render-blocking resources

high impact

7 render-blocking resource(s) in the document head (0 script(s), 7 stylesheet(s)). The page cannot paint until each one arrives.

Fix: Add defer or async to scripts that do not change the first paint, inline the critical CSS, and load the rest with media="print" plus an onload swap.

HTML document size

medium impact

The document transfers 103.2 KB. A bloated document delays every other request, because nothing else can start until it is parsed.

Fix: Paginate long listings, move repeated markup into a template, and stop inlining large data URIs into the HTML.

Waterfall

Slowest requests

IMAGESiterable.com/wp-content/uploads/2026/08/menu-icon-u…
1.05 s
IMAGESiterable.com/wp-content/uploads/2026/06/menu-icon-s…
1.03 s
IMAGESiterable.com/wp-content/uploads/2026/04/menu-icon-m…
987 ms
IMAGESiterable.com/wp-content/uploads/2026/10/menu-icon-c…
953 ms
IMAGESiterable.com/wp-content/uploads/2026/04/menu-icon-j…
950 ms
IMAGESiterable.com/wp-content/uploads/2026/04/menu-icon-r…
946 ms
IMAGESiterable.com/wp-content/uploads/2026/04/menu-icon-c…
940 ms
IMAGESiterable.com/wp-content/uploads/2026/08/menu-icon-r…
940 ms
IMAGESiterable.com/wp-content/uploads/2026/06/menu-icon-n…
937 ms
IMAGESiterable.com/wp-content/uploads/2026/10/menu-icon-i…
935 ms

Each bar is one request's own response time, scaled to the slowest. Assets were fetched in parallel, so the bars overlap in real time rather than stacking. first party third party

RequestTypeStatusTimeSize
https://iterable.com/wp-content/uploads/2026/08/menu-icon-upsell-cross-sell.svgimages2001.05 s742 B
https://iterable.com/wp-content/uploads/2026/06/menu-icon-sports.svgimages2001.03 s1.0 KB
https://iterable.com/wp-content/uploads/2026/04/menu-icon-marketplace.svgimages200987 ms521 B
https://iterable.com/wp-content/uploads/2026/10/menu-icon-catalog.svgimages200953 ms551 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-journeys.svgimages200950 ms557 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-retail.svgimages200946 ms1.1 KB
https://iterable.com/wp-content/uploads/2026/04/menu-icon-consumer.svgimages200940 ms544 B
https://iterable.com/wp-content/uploads/2026/08/menu-icon-retention-winback.svgimages200940 ms519 B
https://iterable.com/wp-content/uploads/2026/06/menu-icon-news.svgimages200937 ms598 B
https://iterable.com/wp-content/uploads/2026/10/menu-icon-insights-analytics.svgimages200935 ms268 B
https://iterable.com/wp-content/uploads/2026/10/menu-icon-audiences.svgimages200932 ms382 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-campaigns.svgimages200931 ms609 B
https://iterable.com/wp-content/uploads/2026/04/iterable-logo-light.svgimages200927 ms3.2 KB
https://iterable.com/wp-content/uploads/2026/06/media-icon-platform-tour.svgimages200926 ms669 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-why-iterable.svgimages200925 ms642 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-whats-new.svgimages200925 ms369 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-fintech.svgimages200924 ms919 B
https://iterable.com/wp-content/uploads/2026/08/menu-icon-activation-onboarding.svgimages200920 ms551 B
https://iterable.com/wp-content/uploads/2026/08/menu-icon-lifecycle-engagement.svgimages200916 ms959 B
https://iterable.com/wp-content/uploads/2026/08/menu-icon-awareness-acquisition.svgimages200913 ms811 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-ai.svgimages200913 ms359 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-platform.svgimages200907 ms437 B
https://iterable.com/wp-content/uploads/2026/04/menu-icon-customers.svgimages200903 ms753 B
https://iterable.com/wp-content/uploads/2026/08/menu-icon-personalized-promotions.svgimages200900 ms703 B
https://iterable.com/wp-content/uploads/2026/06/menu-icon-broadcast.svgimages200897 ms743 B
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