deadline.com speed test — 20 Oct 2026

Measured from the wfix.shop server on 20 October 2026 at 13:36 UTC. Grade A (90/100), with the screenshots, the timings and the fixes that matter.

https://deadline.com/

20 October 2026 at 13:36 UTC · Free test · report pt_d9bbe8e29d2f
Grade
A
90/100
Performance98/100
Structure77/100

11 audit(s) passed, 5 need work

First byte (TTFB)250 msmeasured from this server
Fully loaded1.63 sfirst byte + slowest asset
Requests26document + assets
Page weight426.4 KBcompressed transfer
HTML document110.6 KBbr
ProtocolHTTP/3nginx
Third-party243.2 KBother hosts

Where the first byte went

  • DNS lookup 57 ms 23%
  • TCP connect 47 ms 19%
  • Server wait 146 ms 58%

Measured on the connection that fetched the HTML. Every other request on the page waits for the end of this bar before it can start.

How this page compares

First bytefaster than 84% of 4,999 pages tested here250 ms against a median of 449 ms
Page weightlighter than 63% of 4,999 pages tested here426.4 KB against a median of 650.5 KB
Fully loadedfaster than 62% of 4,999 pages tested here1.63 s against a median of 1.84 s
Requestssends more requests than 100% of 4,999 pages tested here26 against a median of 26

Every report published here is in this comparison, so it is a reference population of pages tested from one server - not a benchmark of the whole web.

What these numbers mean

  • The first byte arrived in 250 ms. That is workable, and the cheapest win left is caching or a warmer connection.
  • The page transfers 426.4 KB over 26 request(s). Javascript files are 73% of it, so defer what is not needed for the first screen, and drop tags nobody uses.
  • The HTML itself arrives br-compressed.
  • It runs over HTTP/3, so the assets share a connection instead of opening one each.
  • 57% of the weight comes from other hosts (analytics, fonts, embeds), which also means their slow day becomes your slow day.

Fix first: Compress text responses - Turn on brotli (preferred) or gzip for text/css, javascript and text/html in the web server. This is the cheapest win available on almost any site.

Read on one shared server, not a visitor's phone: use it to compare pages against each other, not as a promise about every connection. We fix what these tests find.

No screenshot for this report.

The headless browser did not capture this page when the test ran, so only the server measurements are shown.

Page weight by type

What the page is made of

Javascript 22 requests
310.8 KB 73%
Images 2 requests
5.0 KB 1%
Other 1 request
19 B 0%

Transfer size, compressed as sent. 26 request(s) in total, 426.4 KB across all of them.

Top issues

Compress text responses

high impact

1 text response(s) of 10 KB or more are sent uncompressed, and the document itself is not compressed. That is 45.5 KB of compressible text.

Fix: Turn on brotli (preferred) or gzip for text/css, javascript and text/html in the web server. This is the cheapest win available on almost any site.

Render-blocking resources

high impact

19 render-blocking resource(s) in the document head (9 script(s), 10 stylesheet(s)). The page cannot paint until each one arrives.

Fix: Add defer or async to scripts that do not change the first paint, inline the critical CSS, and load the rest with media="print" plus an onload swap.

Cache static assets

medium impact

2 asset(s) answer without a Cache-Control max-age, so browsers revalidate them on every visit.

Fix: Version filenames on change and serve them with a long max-age plus immutable. That is what makes a returning visitor fast.

HTML document size

medium impact

The document transfers 110.6 KB. A bloated document delays every other request, because nothing else can start until it is parsed.

Fix: Paginate long listings, move repeated markup into a template, and stop inlining large data URIs into the HTML.

Third-party weight

low impact

7 third-party host(s) serve 243.2 KB of this page. Each one is another DNS lookup, TLS handshake and point of failure you do not control.

Fix: Self-host the libraries you can, drop the tags you cannot justify, and preconnect the ones you keep.

Waterfall

Slowest requests

JAVASCRIPTiabusprivacy.pmc.com/geo-info.js
1.38 s
IMAGESsb.scorecardresearch.com/p
1.37 s
OTHERpixel.quantserve.com/pixel
1.31 s
JAVASCRIPTcdn.cookielaw.org/scripttemplates/otSDKStub.js
1.30 s
JAVASCRIPTads.blogherads.com/static/blogherads.js
1.29 s
JAVASCRIPTdeadline.com/wp-content/plugins/lazy-load-0.7/asset…
1.28 s
JAVASCRIPTwww.googletagmanager.com/gtag/js
1.27 s
JAVASCRIPTads.blogherads.com/sk/00/000/00000/27266/header.js
1.27 s
JAVASCRIPTexperiments.parsely.com/vip-experiments.js
1.27 s
IMAGESdeadline.com/wp-content/themes/pmc-deadline-2019/as…
1.25 s

Each bar is one request's own response time, scaled to the slowest. Assets were fetched in parallel, so the bars overlap in real time rather than stacking. first party third party

RequestTypeStatusTimeSize
https://iabusprivacy.pmc.com/geo-info.js 3rd partyjavascript2001.38 s108 B
https://sb.scorecardresearch.com/p?c1=2&c2=6035310&c4=&cv=3.9&cj=1 3rd partyimages2001.37 s43 B
https://pixel.quantserve.com/pixel?a.1=p-0f0nSqEQ_DwA6&a.2=p-31f3D02tYU8zY 3rd partyother4051.31 s19 B
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js 3rd partyjavascript2001.30 s13.6 KB
https://ads.blogherads.com/static/blogherads.js 3rd partyjavascript2001.29 s5.2 KB
https://deadline.com/wp-content/plugins/lazy-load-0.7/assets/build/index.js?ver=36a58e5d155cd1dcf138javascript2001.28 s2.8 KB
https://www.googletagmanager.com/gtag/js?id=G-487Y5JM3D8&ver=6.9.10 3rd partyjavascript2001.27 s164.2 KB
https://ads.blogherads.com/sk/00/000/00000/27266/header.js 3rd partyjavascript2001.27 s45.5 KB
https://experiments.parsely.com/vip-experiments.js?apiKey=deadline.com&data-enable-live-updates=true 3rd partyjavascript2001.27 s8.7 KB
https://deadline.com/wp-content/themes/pmc-deadline-2019/assets/public/lazyload-fallback.jpgimages2001.25 s5.0 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-piano/assets/build/wordpress.js?ver=d35dd0b0dcac489798e8javascript2001.25 s8.6 KB
https://cdn.cookielaw.org/opt-out/otCCPAiab.js 3rd partyjavascript2001.25 s5.8 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-global-functions/js/pmc-utils.min.js?ver=2024.05.18.001javascript2001.25 s2.7 KB
https://deadline.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1javascript2001.25 s30.7 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-adm-v2/build/atlas-setup-ads.js?ver=5cb2401b890aa1d60c20javascript2001.25 s9.5 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-onetrust/assets/build/helpers.js?ver=d51ed1d7adfe670fb8ebjavascript2001.25 s1.1 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-getemails/build/index.js?ver=f2f19a52403be86f9fabjavascript2001.25 s607 B
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-comscore/js/pmc-comscore.min.js?ver=1.2javascript2001.25 s233 B
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-video-player/build/js/pmc-jwplayer.js?ver=f2efcd4bf2636f21dc3cjavascript2001.24 s7.2 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-first-party-data/build/index.js?ver=23049b6feac2237e2c3bjavascript2001.24 s1.2 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-first-party-cookie/build/index.js?ver=77ae06ef1bce0319c341javascript2001.24 s1.0 KB
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-piano/assets/build/consent.js?ver=c27d8fa59e7d026610b1javascript2001.24 s967 B
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-global-functions/js/pmc-ajax.min.js?ver=1790355854javascript2001.24 s535 B
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-global-functions/js/pmc-consent.min.js?ver=2024.05.18.001javascript2001.24 s397 B
https://deadline.com/wp-content/plugins/pmc-plugins/pmc-global-functions/js/pmc-hooks.min.js?ver=6.9.10javascript2001.24 s366 B
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